Best practices for MSP client onboarding

MSP client onboarding checklist template

The onboarding process sets the tone for your future relationship with your clients. It's very important to make your clients feel like they made the right decision by hiring you, as a poor first impression could increase your churn rate. It's best to plan the onboarding process beforehand to ensure it runs smoothly. A well-structured approach can set the right tone and help develop a long-lasting relationship.

Everything from the point you're hired to the point your services go live comes under onboarding. While onboarding a new client is exciting, it can be quite challenging. Onboarding takes time, sometimes up to a week. On average, MSPs spend about 40 to 80 hours manually entering information from existing systems and databases to onboard every client.

Every organization is different, which is why there is no set process for onboarding. Every client comes with its own set of challenges and needs. However, it is possible to establish a streamlined framework to save a lot of time throughout the onboarding process and prevent high-cost errors from happening during this crucial stage.

In this chapter, we'll take a look at a 10-step onboarding checklist for MSPs that keeps all the critical variables in mind.

Gather basic information about the client

Since every client is different, it's important to get to know more about each one, especially their IT infrastructure. Doing that will help you understand the client’s requirements better and draft a proper SLA.

You should collect the following basic details from your clients:

Sign the SLA

Once you've gathered all the requirements and information related to a client's existing IT infrastructure, you can draw up a contract. It's always better to involve a lawyer in order to minimize potential liabilities. And it goes without saying that you should draw a different contract for different clients, as their requirements differ.

Note: Never sign a contract before gathering information mentioned in the first point.

Introduce the client to your organization with a warm welcome

Once the SLA is signed by both parties, send your new client a welcome document (a PDF is the norm) to make them feel comfortable and better acquainted with your organization. This document should contain the following details:

Introduce your team to the client

As part of managed service provisioning, your IT team will be constantly in touch with your client. To ease further interactions, it's important to introduce your IT team to the client either in person or over a teleconferencing tool. Record the meeting and share the recording with the client as well.

A typical meeting agenda might look something like this: